July 8, 2023 | Kaddy Gibson

Destination Of The Day: Sao Paulo

Despite being the largest city in South America, Sao Paulo doesn’t draw in vast numbers of tourists—but that doesn't mean there’s nothing to do. Here are some tourist attractions to check out during your visit to Sao Paulo.

The Football Museum

Football Museum, BrazilShutterstock

Football—or soccer—is the lifeblood of Brazil. So, naturally, Sao Paulo is home to a museum dedicated entirely to the beloved sport. Taking up over 6,000 square meters (19,685 square feet), the museum has 15 galleries and several fun interactive exhibits to help you learn about the sport’s history in Brazil. Each gallery explores a specific part of the game, and you’ll get to relive some of the most memorable moments in Brazilian football. You can also see how good of a player you are when you take a few penalty kicks against the museum’s virtual goalie.

Ibirapuera Park

Ibirapuera ParkShutterstock

With its magnificent gardens, lakes, and monuments, Ibirapuera Park is a sprawling paradise in the midst of the city. It's perfect for a leisurely stroll, a bike ride, a picnic, or just relaxing and taking in the sights. There are also several museums in the park, so you can learn more about all the diverse cultures that have shaped Brazilian society. You can also check out the Japanese Pavilion and its enchanting fishpond. The Pavilion is home to several cool exhibits with historical artifacts like pottery, Samurai clothes, and sculptures. The park is open from 5am till midnight, so there’s lots of time to explore all the different attractions.

Paulista Avenue

Paulista AvenueShutterstock

Paulista Avenue is the bustling financial center of Sao Paulo. With lots of shops, cafes, theaters, and art galleries, you’ll never run out of things to do in this popular section of the city. Paulista Avenue is also where you will get treated to impromptu performances from singers, dancers, and even magicians. And since so many of the attractions on this street are free, strolling down Paulista Avenue always makes for a fun time.

Batman Alley

Batman AlleyShutterstock

If you’re into art and chill vibes, then you have to check out Batman Alley. The walls of this winding street are completely covered in bold, colorful murals. Beginning with a drawing of Batman in the 1980s, this alley has since flourished into a magnificent gallery for street art. Batman Alley is next to the Vila Madalena neighborhood. So, once you’re done seeing all the urban artwork, take a walk down the streets of Vila Madalena and get a taste of Sao Paulo’s exhilarating nightlife.

Sao Paulo is the hidden gem of Brazil. With so much art, entertainment, and history you won’t regret spending a few nights in this vibrant city.


Sources: 1, 2